Step 2:  Strategize

If you really want to learn how to strategically manage your company's intellectual property portfolio, so that you can empower your company to discover, grow, and fully extract its value...

Click here (PDF) to open our free guide.

What you'll learn:

  • What is strategy, and how is it determined?
  • In what ways should your company's IP strategy be aligned with its business strategy?
  • How can valuable innovations, know-how, and brands be converted into powerfully exploited intellectual properties that generate substantial and sustained profitability?
  • Who should strategically manage your company's innovation process, intellectual assets, and IP?
  • What are typical objectives for strategically managing innovations, intellectual assets, and IP?
  • How can your company measure and nurture successful intellectual capital management?
  • What ensures pronounced improvement of your company's innovation process, IP, and intellectual capital management?

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