The following is a very general overview of marks (e.g., trademarks and service marks), and is not intended to apply to any particular situation or mark. Rather than relying on these generalities, please consult with us about the specifics of your situation.
- What is the primary function of a mark?
- What are the types of marks?
- How do trademarks differ from service marks?
- Aren't all Marks called "Trademarks"?
- Do marks, copyrights, and patents "protect" the same things?
- How do rights in marks arise?
- Why federally register a mark?
- What marks are not registerable?
- What use might create a Likelihood of Confusion?
- Should my company register its brand name or its logo?
- What is the process for registering a mark?
- What does it cost to federally register a mark?
- How should a mark be used?
- How should use of a mark be evidenced?
- How should the registration status of a mark be indicated?
- Registration Summary
- What is "Trade Dress"?
- A Final Word: Avoiding Infringement